A Beginner's Guide to Domain Name Registration
Your imagination is your best asset when it comes to domain registration.
More than half the time you will find that the domain name that
you have chosen is already in use or owned by someone else. It takes
a lot of creativity and a knack for marketing to come up with a
domain name that is short, snappy and witty. It must also be not
too abstract and concisely express the nature of your business on
the World Wide Web.
Domain name registration is crucial because
it is the URL that users will enter into a web browser such as Internet
Explorer or Netscape in order to find your site. The snappier the
name, the more likely it is that they will be able to remember who
you are. Avoid using words that are spelt differently but sound the
same such as "rite" and "right" or words that
are difficult for most ordinary people to spell or mistyped such as
"philanderer" or "intuitive".
If you are going to depend on search engines to generate traffic
towards your site, some experts recommend using a keyword in the
title that will make it easier to find on the web. For instance
if you are operating a site about fly-fishing you are much better
off to enter www.flyfishing.com into the domain registration form
then you are www.myfavoritehobby.com.
Some web hosts will provide you with a free
domainregistration. Technically however, you have just paid them
to register your domain name in a database that belongs to them.
This means that they own your domain name and may try to sell it
back to you after the right to rent your own domain name "expires."
Inexpensive domain name registrars are Stargate Inc. (http://www.stargateinc.com)
or GoDaddy.com (http://www.godaddy.com). Both of these sites allow
you to register a .com domain name for an annual fee of less than
ten bucks.
You will also have to make sure that your
domain name doesn't contain any trademarked material. For instance,
a domain name such as www.CocaColaFan.com infringes on one of the
world's most famous trademarks. It would be blocked from domain
registration even though the direct message in the URL actually
promotes the product.
Domain registration typically costs between
$8.00 and $35.00. To register you are given access to a control
panel that allows you to access your account. You will be asked
to provide your domain name, your name and your email address. Some
sites will give you a free domain name if you agree to purchase
a year's worth of hosting. A year's worth of web hosting can cost
as little as $4.95.
If you have your heart absolutely
set on a domain registration that is already taken then you can
always go to betterwhoisit.com. Betterwhoisit is a site that can
search the databases where people have been registering domain names.
Some people just collect common and sought-after names for domains
and are willing to sell the name you need to you. Betterwhoisit.com
accesses the databases of domain registration sites so that you
can see who had the same brilliant idea for a domain name that you
spent so much time dreaming up.
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